CHALLENGING BARRIERS: EMPOWERMENT AND TRANSFORMATION THROUGH WOMEN'S ENTREPRENEURSHIP IN SUCRE, COLOMBIA

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MARIEL CASTELLANOS ADARMES , EDUARD JOSE RAMIREZ FREYLE ,BRAYAN ANDRES TAFUR PABON ,

Abstract

This study examines female entrepreneurship in Sucre, analyzing the challenges and opportunities faced by women entrepreneurs in this region. Using a mixed approach, quantitative analysis of surveys was combined with qualitative analysis of interviews and focus groups. The results reveal that women entrepreneurs in Sucre face significant challenges related to sociocultural factors, limited access to financing, and digital divides. Despite these challenges, they show remarkable resilience and adaptability, highlighting the importance of training, support and skills development, especially in digital areas. The study suggests the need for more inclusive and effective policies and programs to support female entrepreneurship, emphasizing ongoing education and training as key elements for entrepreneurial success. These findings have significant implications for policymakers, educators, and community leaders, underscoring the need for a collaborative effort to foster an equitable and empowering entrepreneurial environment

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